August 16, 2023

Cool Wars: Two Datacentre Cooling Experts Go Head To Head

Two leading players in the datacentre cooling market are to go head-to-head in a live online showdown on Wednesday 14th October at 3pm BST/4pm CEST, to debate whether air or liquid represents the future of datacentre cooling. In this free to attend, US-style debate, industry leaders Airedale International and Asperitas will square up to one another in front of a live online audience to fight their respective corners and convince them that their respective technology represents the future of datacentre cooling. You can be part of that audience!

Matt Evans, Technical Account Manager of UK-based air conditioning solutions provider Airedale International, will take on Rolf Brink, founder and CEO of Asperitas, in what has been dubbed “Cool Wars” - a bid to decide whether air or immersion cooling will be king in the next generation of datacentres.  In true US style, there will be a motion presented and debated, which is,“Immersion cooling is more energy efficient and will therefore overtake air-based systems as the preferred cooling method in most large datacentres by 2030”.Ensuring both representatives are given time to state their case and debate the other’s points, whilst making sure things don’t get out of hand, will be moderator and industry expert Mark Acton. The audience will be made up of consultants, contractors, industry experts and novices, all keen to witness this one-off event in which two competitors take on one another in a live setting, and you are invited to join in.Airedale International has been providing air cooling solutions to datacentres across the world for over 45 years and will be making the case that air cooling innovations are progressing at such a pace that there is no need for other, newer technologies.

Darren Farrar, marketing manager at Airedale International, explains: “Connectivity underpins everything we do and the datacentre industry is constantly evolving to keep up with not only demand, but also its environmental responsibilities. Cooling providers have to match the demands of performance with energy efficiency and as such foster an environment of innovation.”

Darren continued, “Liquid cooling as a technology is not just knocking on the door of the datacentre world, it’s threatening to knock it down. As a traditional air cooled system provider, we might be looking over our shoulder, but we are confident that with continued innovation, we will not be displaced as the technology of choice within most facilities.”

On the opposing side, Rolf Brink of Dutch immersion cooling specialist, Asperitas, argues: “Immersion of IT equipment within a dielectric fluid has been revolutionary in datacentre cooling and is the most efficient solution for today’s high chip density units which generate a lot of heat. Plus, immersion cooling compliments wider goals to achieve an energy neutral datacentre industry globally as it can allow 99% of the energy to be used as valuable thermal energy. Immersion cooling enables simplified datacentre design and reduces energy costs, so we believe immersion cooling will be the clear winner in this debate.”

Darren Farrar adds: “We’re looking forward to a really interesting and lively debate between two of the leading minds in this field and finding out who will win the battle for data centre supremacy.”

For more event details, visit www.airedale.com/coolwars or email connect@airedale.com and join us on the 14th October to witness this electrifying industry debate and judge for yourself the winner of Cool Wars.


Notes to Editors:


Matt Evans, Technical Account Manager, Airedale
Matt is part of Airedale’s European Data Centre Solutions Team and is passionate about Data Centre infrastructure, with a particular passion for overall efficiency and mechanical design and implementation.As a technical account manager, Matt works closely with end-users and consultants to build innovative cooling system designs from the ground up, leveraging his extensive knowledge and Airedale’s engineering teams to develop bespoke solutions that maximise uptime and efficiency.Formerly Technical Manager at 2bm, Matt is aiming to play an active role in the decarbonisation of the data centre industry.

Rolf Brink, Founder and CEO, Asperitas
After nearly 20 years in IT and a successful circumnavigation with sailing yacht Helena, Rolf Brink founded the disruptive cleantech company Asperitas. His background in product development for cloud architectures and datacentre infrastructure, combined with a passion for cleantech innovations like liquid cooling, are the foundation of the development of Immersed Computing® within Asperitas.

Mark Acton:
Mark is a senior consultant for EkkoSense which specialises in managing and optimising datacentre environments.

Company Profiles:


Formed in 1974 Airedale International Air Conditioning is a British manufacturer and world leader in the design and manufacture of innovative, high efficiency cooling solutions, with offices in three continents and customers in over 60 countries.With over 40 years’ experience, we provide complete thermal solutions that encompass precision air conditioning and IT cooling systems, chillers, condensers/dry coolers and air handling units. Airedale also has significant expertise in the design and integration of ACIS™ Building Management Systems and HVAC controls, providing comprehensive monitoring, reporting and diagnostic tools to manage system performance and energy costs. Airedale systems are supported by a full range of complementary services from commissioning, service and refurbishment to spares support and training, delivered by experts with many years of industry experience.Airedale employs approximately 450 individuals globally and is owned by the US based Modine Manufacturing Company. For more information, visit www.airedale.com.


Asperitas is a Dutch clean and high-tech scale-up, that has developed and marketed Immersed Computing®, a technology based on immersion liquid cooling to enable datacentres to function in a sustainable manner, even for the most demanding users and environments. In 2018, Asperitas won the international New Energy Challenge competition organised by Shell, Rockstart and YES!Delft. In May 2020, the World Economic Forum published a paper on Transformational Energy Innovations of the last 10 years, selecting Asperitas technology as the only datacentre energy efficiency solution in their ground breaking paper.

Press enquiries:

Nicola Ware
E: nicola.d.ware@airedale.com

Are you working on your liquid cooling strategy?

Get your business ready for demanding future workloads.